Canara HSBC Life Insurance launches NFTs with Me For My City campaign
Banking & Finance
Canara HSBC Life Insurance is pleased to announce the launch of 13 NFTs (Non-Fungible Tokens) with Me For My City Season 5, one of the flagship campaign by the Company. The launch of NFTs highlight Company’s commitment towards embracing innovation and rewarding society with newer technologies which would enable them with new learning, thinking and communication. The company has created 13 unique NFTs from which 12 will be awarded to the 12 participants who made it to the finale of Me For My City season 5 campaign which focuses on protecting and reviving the folk music of our country. One of the most exclusive campaign ideas through which Canara HSBC Life Insurance showcased its appreciation to the participants for their musical talent and passion during the mega event which held at Mumbai in presence of Shankar Mahadevan and other musical maestros.
NFT (non-fungible token) is a digital asset that represents ownership or proof of authenticity of a unique item or piece of content
Canara HSBC Life Insurance showcased its appreciation to the participants for their musical talent and passion
12 participants who made it to the finale of Me For My City season
Founded: 2008
Headquarters: Gurgaon, Haryana, India
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