The Union Health Ministry said that Ayushman Bharat-Health and Wellness Centers will now be known as "Ayushman Arogya Mandir". The rebranded AB-HWC will have a new tagline – 'Aarogyam Param Dhanam'.
Goverment Scheme
The Union Health Ministry has decided that Ayushman Bharat-Health and Wellness Centers will now be known as "Ayushman Arogya Mandir". It has sent a letter to states and union territories to implement the rebranding exercise. States have also been asked to upload photographs of the rebranded primary health facilities on the Ayushman Bharat-HealthHand Wellness Center (AB-HWC) portal. The rebranded AB-HWC will have a new tagline – 'Aarogyam Param Dhanam'. The Center said 1.5 lakh HWCs will be created in the country by replacing existing sub health centers and primary health centers to provide comprehensive primary health care and will be integrated with Ayushman Bharat. It was decided that the Center would provide 60% of the funds and in return, the states would follow its design manual.
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