AMFI Launches Three New Initiatives: Chhoti SIP, Tarun Yojana, and MITRA to Boost Financial Inclusion and Investor Awareness.
Banking & Finance
In February 2025, the Mumbai-based Association of Mutual Funds in India (AMFI) launched three new initiatives aimed at promoting financial inclusion, investor awareness, and investment recovery. The initiatives introduced by AMFI include Chhoti Systematic Investment Plan (SIP), Tarun Yojana, and Mutual Fund Investment Tracing and Retrieval Assistant (MITRA).
- This initiative introduces a Rs. 250 SIP, designed to make it easier for small investors and first-time participants to invest in mutual funds.
- By lowering the minimum investment requirement, it aims to encourage people from lower-income groups and those unfamiliar with investing to participate in mutual fund investments.
- This initiative aims to integrate financial literacy into school curriculums. Educating students about investment principles early on will help create a financially aware generation capable of making informed financial decisions in the future.
Main Point :- (i) MITRA is a platform designed to help investors and their legal heirs trace, recover, and reclaim inactive or forgotten investments, ensuring rightful ownership and transparency in the investment process.
(ii) India's Mutual Fund (MF) industry has seen significant growth, with assets under management (AUM) surpassing Rs 65 lakh crore in December 2024, up from Rs 10.51 lakh crore in December 2014, as per the 'Where the Money Flows' study by Motilal Oswal Asset Management Company (MOAMC).
About Association of Mutual Funds in India (AMFI)
CEO : Venkat Nageswar Chalasani
Headquarter : Mumbai
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