Bank of Baroda's BOBCARD Unveils High-End Credit Card ETERNA on RuPay Network.
Banking & Finance
Bank of Baroda (BOB) has launched its premium credit card, ETERNA, on the RuPay network. Designed to offer a high-end experience, ETERNA caters to affluent customers seeking exclusive benefits and luxury services. The card provides a range of features including higher credit limits, personalized concierge services, and access to premium lounges and travel benefits. The collaboration with RuPay enhances the card's reach and acceptance across India. This move is part of BOB's strategy to expand its credit card portfolio and cater to the evolving needs of its high-net-worth clients.
ETERNA cardholders enjoy exclusive access to luxury experiences and special offers through premium partnerships and rewards.
The card integrates advanced security features to ensure safe and secure transactions for high-end users.
CEO : Debadatta Chand
Headquarters: Alkapuri, Vadodara
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