Edelweiss Tokio Life Insurance has rebranded as Edelweiss Life Insurance.

Banking & Finance

Edelweiss Tokio Life Insurance has announced its rebranding as Edelweiss Life Insurance, reflecting a renewed focus on innovation, simplicity, and a modern approach to insurance. Over the past four years, Edelweiss Life Insurance has reoriented its advisory approach, developed insta-issuance capabilities for customer onboarding, and created a unified app to facilitate easy business for distributors. The company has also advanced its data and analytics capabilities to support ongoing innovation, making it more agile in serving its customers. This transformation is reflected in the company’s refreshed logo while retaining its brand positioning of ‘Zindagi unlimited.’


      “This rebranding is a significant step in our business journey, enhancing our competitiveness in the marketplace. We are available to assist our customers and partners with any queries,” Rai added.

     

     

 

     


about Edelweiss Life Insurance

MD & CEO- Sumit Rai
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