Tata Group secures IPL title sponsorship for 2024-28 at record-breaking $300 million!
Sports
Indian conglomerate Tata Group has bagged the title sponsorship of the Indian Premier League (IPL) for 2024-28 for a "record-breaking" $300 million. With the IPL franchises offering lucrative multi-league contracts that most cricket boards cannot match, the Indian league's growth may deepen concerns about players prioritising T20 leagues over international cricket. This unprecedented amount not only sets a new benchmark in the history of the league but also reaffirms the IPL's position as a premier sporting event with global impact.
Tata Group has bagged the title sponsorship of the Indian Premier League (IPL) for 2024-28 for a "record-breaking" $300 million.
Tata Group has been the title sponsor of both the men's IPL and the Women's Premier League, which took off last year.
Some IPL franchise owners have gone on to buy teams in T20 leagues in the United Arab Emirates, South Africa, West Indies and the United States.
Founded: 1868, Mumbai
Headquarters: Mumbai, Parent organization: Tata Sons
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